Using video for event promotion is very powerful these days – and a must-have marketing tool.
We loved filming and producing this series of videos to help promote a 3 day Easter festival. Click on on the video link above and you’ll see a series of videos we created for the Easter Piazza Italia event in Horsham, West Sussex.
After filming last year’s event, we storyboarded and edited the (hours of fab!) content to be used for promoting this year’s event. As you’ll see, there is one long video and several short ones based on different themes – perfect for events.
Creating one ‘overview’ video and a series of mini clips enables the content to be used in different ways. A longer ‘overview’ works well on an event website. The series of short ‘taster’ clips are great for social media as they attract interest and point people to the website.
Multiple videos are great for engaging people – and the whole series make a great YouTube playlist or channel.
The results so far have been impressive… take a look for yourself 🙂
Find out more or get in touch about your event at www.purebrandmedia.com